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Advanced Product Owner 2.0 (APO)

Certification Program (PMP®)

A new perspective on product ownership. In two days you'll learn how to make the most of every sprint and maximize the value of your product.



It's time to share experiences and boost effectiveness! This 2-day Advanced Product Owner training reflects on your role and teaches you how to maximize your day-to-day impact. Brought to you by Chris Lukassen and Robbin Schuurman, the main contributors in the development of the Six Stances of Product Owner Model.

Maximize your impact!

As a Product Owner, you know all the ins and outs of Agile product ownership. Along the way, you have encountered challenges that made you wonder how to maximize your day-to-day impact. That's what the Advanced Product Owner 2.0 (APO) will teach you. We move from working with a Scrum Team to working with the entire organization. We answer questions like: How to best collaborate with stakeholders? How to realize a unified understanding of value, and how to respond to a tough situation?

Course Curriculum

What will you learn during the Advanced Product Owner 2.0 ?

Robbin and Chris developed the Six Stances of the Product Owner, a validated concept that now forms the foundation oAdvanced Product Owner 2.0 Pre-Launch. This training is not just another Product Owner training; it is a new way of looking at your role. So, what topics will we cover?

Assuming you know the basics of Scrum, we dive straight into specifics, like Agile Governance, Contracting and Budgeting. We also address scaling. How to scale the Product Owner role without sacrificing Scrum values. We will explore a variety of Agile User Experience techniques, like Persona’s and Customer Journey Mapping, to make better decisions and create better products. You will learn to combine Business Model Innovation and Product Innovation and maximize value by using experiments, impact mapping and practical measures. Throughout the training, we will ask you to share your experience, to discover how you can best maximize your impact.


  • Product Owner stances: get to know the different stances to navigate everyday challenges. 
  • Customer/User Value: define, estimate, measure and evaluate value and organizational impact. 
  • Stakeholders: identify and communicate with all stakeholders in a way that works.
  • Product Vision: learn how to use Storytelling to communicate your vision better.
  • Product Development: prioritize development by using outside-in techniques.
  • Product Innovation: define and design actionable experiments to encourage product innovation. 


This Advanced Product Owner 2.0 training is perfect for

This training is Advanced Product Owner 2.0, following the PSPO I. Perfect for Product Owners who want to reflect on their role and deepen their Scrum knowledge. The training is also excellent for Scrum Masters, Agile Coaches, Chapter Leads and Managers who wish to support Product Owners in their professional growth. This is an Expert level course, which means there are recommendations for participation*:

  • You have studied the Scrum Guide and have a solid understanding of Scrum.
  • You have at least one year of experience as a Product Owner.
  • You are part of a Scrum Team and/or have completed a Product Owner training.

We recommend the above to ensure the training meets your needs at this part of your journey. To offer you the best experience, we also want participants’ prior knowledge to match. The PSPO I certificate is not required for participation, but we do advice you join the PSPO I first.

Am I ready for the Advanced Product Owner 2.0?

If you are wondering which Product Owner training is best for you, the difference is this: A Professional or Certified Scrum Product Owner course gets you started as a Product Owner, while the Professional Scrum Product Owner (PSPO II) focuses on your experiences and how to do an even better job. Professional or Certified Scrum Product Owner teaches you the basics of Scrum product ownership. The advanced course provides you with the latest insights and skills to help you maximize your day-to-day impact.


Prove Your Advanced Knowledge of Product Ownership

The Professional Scrum Product OwnerTM level II (PSPO II) assessment is available to anyone who has passed the PSPO I assessment and wishes to demonstrate his or her ability to apply the Scrum framework to solving complex problems regarding product ownership in the real world. Those that pass the assessment will receive the industry recognized PSPO II Certification as an indication of their advanced knowledge and abilities pertaining to Scrum and the role of the Scrum Product Owner.

Prepare for the Assessment

The PSPO assessments are grounded in the Professional Scrum Product Owner subject areas. The assessment is exhaustive and rigorous. Many questions ask you to think about or interpret the meaning from the Scrum Guide, apply content from the PSPO subject areas, Product Owner Learning Path, and in some cases, apply your own experience. Find additional information to help you prepare for the PSPO Assessment and ways to learn about Scrum.

Your Trainers

Xebia Academy’s Scrum gurus Chris Lukassen and Robbin Schuurman developed this Advanced Product Owner training. Chris and Robbin are both bestselling authors and Professional Scrum Trainers who work in close collaboration with the Professional Scrum Trainer Community. They look forward to sharing their insights and experiences with you.

What else should I know?

  • Prior to this course, study The Scrum Guide by Ken Schwaber and Jeff Sutherland


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